Semantic HTML refers to using HTML elements that have a clear and meaningful structure in order to enhance the search engine optimization (SEO) of a website. By using semantic HTML, website owners can improve their website’s visibility and rankings in search engine results, ultimately driving more organic traffic to their site.
To understand the importance of semantic HTML for SEO, let’s take a closer look at how search engines work. When a search engine crawls a website, it looks for various signals to determine the relevance and quality of the content. One of these signals is the HTML structure and the usage of semantic elements.
Semantic HTML uses tags that accurately describe the content they enclose. For example, instead of using a generic `
` element to create a section on a webpage, semantic HTML encourages the use of more specific tags like `
`, `
